CHARLESTON,
SC - Warn the neighbors, strike a pose, and put your party hats on; The Joe is
turning 21. After two decades of fun at Joseph P. Riley, Jr. Park, the
Charleston RiverDogs have announced their 2017 promotional calendar as they get
set to open the 21st season at The Joe on Thursday, April 6.
Coming
off a record-setting 2016 campaign, the RiverDogs are bringing back by popular
demand the promotions that helped them draw over 293,000 fans for the first
time in their history, including popular weekly draws Holy City Sundays and
Monday Dog Days. Budweiser Thirsty Thursdays will continue to be a focus with a
revamped and expanded Ashley View Pub and a special recognition of The Joe's
milestone 21st season every Thursday night.
The
RiverDogs 2017 promotional calendar features a new weekly "Wardrobe Wednesday"
with the RiverDogs adding a piece to your ensemble for seven Wednesday home
dates throughout the season from socks to t-shirts, sunglasses to bandanas, and
more. Additional giveaway nights include an Umpire "bobble wrist" on
Umpire Appreciation Night, a Pope hat giveaway in honor of Justin Pope, the
RiverDogs pitching coach, along with an Aaron Judge gavel and Greg Bird finger
puppet giveaways paying homage to the Baby Bombers that once called Charleston
home.
Notable
Theme Nights
April
12: Tony the Peanut Man Night: The RiverDogs will honor
a Charleston icon who passed away this past offseason and tip their sweetgrass
caps to Tony the Peanut Man known for his unflappable cheer and crowd pleasing
songs at The Joe over the years. The first 1,000 fans through the gate will
receive a Tony the Peanut Man commemorative pin.
April
22: String Night: Charleston goes for a world record as
RiverDogs fans come together for the largest simultaneous blast of silly string
canisters during the contest against the Asheville Tourists. It's also a string
lover's dream in a night dedicated to string cheese, string instruments, string
theory, and more.
May
5: Cinco de Mayo: Love it or hate, come out for a Friday
fireworks night as the RiverDogs celebrate one of the most controversial
condiment choices on a night of everything mayonnaise.
May
7: Star Wars Night: Blast off into a galaxy far, far away as
the RiverDogs take on the Galactic Empire (more commonly known as the Delmarva
Shorebirds) with a colorful cast of characters from all across the galaxy on
hand at the ballpark.
May
21: Pirates Night: Hoist up the sails and weigh anchor as the
RiverDogs celebrate Charleston's notorious history of piracy. The club will
take note of famed buccaneers including Edward Teach AKA "Blackbeard"
and Stede Bonnet, "the Gentleman Pirate" who each docked in the
Charleston harbor throughout history. The RiverDogs will also look back on
their lineage as a Pirates affiliate in the SALLY League from 1973-78 when
famed swashbuckling heroes like five-time World Series champion Willie Randolph
roamed the grounds of College Park.
June
6: 843s vs Tourists: Be a part of one of the more contentious
baseball rivalries as the RiverDogs take on the pesky Tourists. Locals will
save at the gate with proof of an ID you live in the 843 area code; non-locals
will have access to "specials" including $40 t-shirts and other
"authentic" Charleston souvenirs. The RiverDogs will wear specialty
jerseys with "843" emblazoned across the letters in honor of
Charleston's proud locals.
June
18: Father's Day Brunch: Bring dad out to a
ballgame for an early 1:05pm start featuring a pregame Father's Day Brunch with
brunch food specials being sold throughout the game.
July
3: Independence Day Celebration: Always a night not to be
missed, the RiverDogs will celebrate Independence Day early with a night of
patriotic spectacle. Stick around for a postgame fireworks super show as the
RiverDogs honor our nation's independence.
July
22: Umpire Appreciation Night: It's a thankless job but
somebody's got to do it. The RiverDogs will honor the unsung heroes of the game
and tip their caps to the boys in black and blue. The first 1,000 fans in
attendance will receive an umpire "bobble wrist" collectible featuring
a suited-up umpire sweeping off home plate. The RiverDogs will encourage fans
to celebrate umpires' good judgment of the strike zone, being in the right
position to make tough calls, and doing the best they can throughout the
evening.
July
31: MUSC Health Rainbows Night: The RiverDogs turn back
the clock to the days when names like Hall of Famer Roberto Alomar, Sandy
Alomar, and Carlos Baerga roved the infield of College Park. The RiverDogs will
become the Charleston Rainbows again, complete with throwback Rainbows
uniforms, for one night only in conjunction with Charleston Pride who will
receive the proceeds of the jerseys auctioned off during the game.
August
2: Justin Pope Hat Giveaway: Charleston pitching in
2016 was one of the most dominant staffs to ever grace the Lowcountry with
RiverDogs hurlers piling up strikeouts to a degree that could suggest divine
intervention. In honor of their pitching coach that helped guide the RiverDogs
to lead the league in ERA, the club will give away 1,248 Pope hats, one for each
of Charleston's record-setting punch out total from last year and recognize
RiverDogs pitchers and "the Pope" for one of the most successful
seasons to date.
August
4: One-Hit Wonders Night: Who did that song? The
RiverDogs will celebrate some of the greatest one-hit wonders of all-time
including a postgame firework showcase to the tunes of the flash in the pan
stars of yesteryear. If RiverDogs pitching combines to hold the Greenville
Drive to just a hit, one lucky fan will win $10,000.
August
5: It's All Been Done: An Exhaustive Celebration of Minor League Baseball
Themes and Promotions: A Charleston RiverDogs Story:
The RiverDogs will honor Minor League Baseball's overindulgence in themed
promotions on a night featuring every promotional cliché the club can think of
including specialty jerseys, giveaways, food specials, and more. A horrifying
mash up of themes promises to deliver one of the ugliest promotional jerseys to
date.
August
18: Disney Sing-along Night: "Let it go,"
and "get down to business" as the RiverDogs showcase a "whole
new world" of fun on a night of Disney nostalgia and sing-alongs.
Following the game, there will be a postgame fireworks show to the tunes of
Disney favorites for fans young and old with Disney tunes playing throughout
the game.
August
21: Eclipse Day: Get to the ballpark at 1pm and catch a
front row seat for the full solar eclipse peaking at 2:47pm in the last chance
to view the rare siting in the United States. Members from the NASA Goddard
Space Flight Center will be on hand to provide educational opportunities for
fans young and old pregame, and fans will receive special eclipse sunglasses at
the gate. The first pitch is set for 4:05pm.
August
31: Fan Appreciation Night/RiverDogs Garage Sale:
The RiverDogs will thank their fans by giving away a bunch of stuff they don't
want anymore. Help the Dogs do a little fall cleaning and look back another
memorable summer at The Joe with a postgame fireworks super show to follow the
regular season finale against Hickory.
Weekly
Promos
Sundays:
Every Sunday is an MUSC Health Family Sunday in the Holy
City as the RiverDogs don their specialty Holy City pinstriped uniforms on a
day of family fun for the second consecutive year. In partnership with Y102.5,
the RiverDogs offer free parking while members of the MUSC Children's Health
Kids club (12 and under) gain free admission, play pregame catch on the field,
and run the bases postgame.
Mondays:
The beginning of the work week means the return of Monday
Dog Days as canine-friendly nights return for its second season as a featured
weekly promotion. Man's best friend gets in free and their humans can enjoy
dollar hot dogs and beers courtesy of Busch Beer. As part of "Dogs with a
Cause," the RiverDogs and Blackbaud, the local software and services
leader for the global philanthropic community, will share the spotlight with a
local nonprofit each Monday home game at Riley Park.
Tuesdays:
Reminisce on fads of the past while simultaneously
staying up to date on the latest trends and internet crazes. Every Tuesday is a
"Trendy Tuesday" at The Joe presented by Magic 107.3 and Z93 Jamz
where the RiverDogs will look at some of the latest fads to sweep the interwebs
while poking fun at the hip happenings of yesteryear. "Trendy Tuesday"
topics throughout the season will include viral videos, "As Seen on
TV" hits, hairstyles, toys, conspiracy theories, dances, and more! Fans
can also enjoy "Take Me Out Tuesday" ticket specials from Landshark
and Harris Teeter featuring two tickets, dinner, and drinks for just $20 at the
gate.
Wednesdays:
Every Wednesday is a "Wardrobe Wednesday"
presented by WEZL as the first 1,000 fans through the gate will receive a new
piece of RiverDogs swag for seven hump day home dates throughout the season
(excludes the pair of Education Day dates in May). RiverDogs wardrobe giveaways
include bandanas, dog tags on military night, sunglasses, Pope hats, tube
socks, and t-shirts guaranteed to make all your friends jealous.
Thursdays:
The RiverDogs' raucous 21st season in one of the premier Minor
League baseball destinations will feature a celebration of 21st
birthdays every Budweiser Thirsty Thursday with 95SX. As always, catch the
scintillating tunes of DJ Natty Heavy in a new and improved Ashley View Pub
featuring dollar beers. Plus, if you turn 21 on a Thirsty Thursday, the game is
on us! You'll get in free with proof of an ID to join in the festivities of The
Joe's milestone season.
Fridays:
The RiverDogs honor the Armed Forces every Red Shirt
Friday in conjunction with Apex Broadcasting as the Charleston club don
specialty red jerseys. Fans that wear red can save a buck at the gate with the
option to donate that dollar to a military charity. Every Friday also features
an explosive postgame fireworks extravaganza presented by Home Telecom.
Saturdays:
Back by popular demand, "Saturdays Live at The
Joe" presented by NASH FM return with a postgame spectacle for fans to
enjoy each week including a postgame t-shirt toss, a home run derby, and more.
The RiverDogs will once again bring back the great helicopter ball drop, with
the chance for fans to win cash and prizes now occurring the first Saturday
home game of each month. Each ball drop night, one lucky fan has the chance
walk home with $2,000; should there not be a winner, the prize money rolls over
to the next month with a chance for the pot to grow to $10,000!
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